360 Camera News and Info

Panono offers 50% discount to crowdfunding backers

Panono, the highest resolution 360 camera in production
Panono, the highest resolution 360 camera in production

Professional360 GmbH, the company that has taken over Panono, offered a 50% discount on Panono to crowdfunding backers, finally enabling the backers to get a Panono more than 4 years after the original crowdfunding campaign.

Panono is the highest resolution all-in-one 360 camera, with a stitched resolution of 134 megapixels (16384 x 8192). Panono was successfully crowdfunded on Indiegogo in 2013. However, the manufacturer encountered financial difficulties and filed for bankruptcy protection in April 2017.

In July 2017, the manufacturer’s assets were acquired by a Swiss investor, Bryanston Group AG. This made it possible to continue manufacturing and selling Panono through a new holding company called Professional360 GmbH. However, the original manufacturer’s obligations to the backers were not transferred to the new company, leaving the backers without legal recourse.

Although Professional360 GmbH had no legal obligation to the backers, they announced that they would make  the Panono available to the Indiegogo backers at the production cost, equivalent to a discount of about 50% of the retail price.  In addition, backers would be able to add unlimited access to the Panono’s new cloud-based features, which the company said was a value of approximately $600. Fifty cameras per month will be offered under this program.

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Mic Ty

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  • While that still hurt after having prepaid for a camera that never materialized, indigogo kinda put panono in business, Im thinking lots of shooters may take them up on this offer since after all, they really wanted a camera.
    Now if Professional360 GmbH turns around and offer a discount for Google StreetView shooters.. i would be out of excuses for not picking one up ha ha.