GoPro has just posted an official teaser trailer for the Hero 10, which will launch on September 16, 2021 at 6am PDT (GMT+7), which is one day later than I anticipated in my “in stock” video. The GoPro website also mentions a “New Era of GoPro”. What do they mean? Here are 7 theories about what it could mean. I don’t have any insider information. This is all speculation.
For reference, here’s the teaser video.
The teaser doesn’t seem to show any shots that would be impossible on a Hero 9 or other GoPro, so it seems to confirm there are no new features besides the higher frame rate
The “new era” they mentioned may be a reference to new benefits available with their subscription service. Years ago, Nick Woodman said he envisioned GoPro becoming a media company. They’ve already upgraded their cloud service so that it now has full resolution backups for unlimited videos. But to make GoPro a successful media company, they need to attract more high quality content and more views. In my video above, I discuss 7 theories for how they could achieve that.
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